Search is splitting in two: classic results and AI answers. Both reward clear, trustworthy, local pages. This list is how we approach SEO, AEO and GEO for ABA centers.
In short: AEO, GEO and AI SEO for ABA centers combine answer-first content with FAQ and speakable markup, entity and location schema, a page and Google Business Profile per location, steady reviews, visible freshness dates, an llms.txt file and measurement of impressions and calls rather than rankings.
1. Lead every page with a quotable answer
Put a 40 to 60 word, self-contained answer near the top. AI assistants quote what is easy to lift.
2. Add FAQ content in the HTML
Use visible questions and answers and FAQPage markup. Parents ask about insurance, waitlists and age ranges.
3. Build entity and Service schema
Describe the organization, the service, the audience and the area served so models can connect the facts.
4. One page and one profile per location
Each location needs its own page and Google Business Profile with consistent name, address and phone.
5. Earn and answer reviews
Reviews influence local ranking and trust. Reply to each review and avoid including PHI in replies.
6. Show freshness
Display a last-updated date and revise pages when payer or policy facts change.
7. Publish an llms.txt file
An llms.txt index helps AI crawlers find your key pages. It supplements, not replaces, good pages.
8. Measure impressions, clicks and calls
Rankings fluctuate and AI citations are hard to see. Track Search Console impressions and clicks, bookings and calls.
Frequently asked questions
What is the difference between AEO and GEO?
AEO optimizes content to be used as a direct answer. GEO builds the broader entity and citation signals that make generative models trust your organization.
Can you promise AI citations?
No. We improve the signals and measure results.
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