Most SEO consulting pages say the same thing: "We do keyword research, on-page optimization, and link building." They never show you what actually happens in the first 90 days, who does the work, or what you receive at each milestone. That opacity is why 600+ searchers see TWO44's consulting URL in Google and click nothing—they have been burned by agencies before.
This page is different. Below is TWO44's actual SEO strategy consulting process: what we deliver in Month 1, Month 2, and Month 3, the tools we use, the decisions we make with you, and the artifacts you keep regardless of whether you continue the engagement.
Who This SEO Consulting Engagement Is For
TWO44's SEO strategy consulting is designed for:
- Businesses ranking on page 2–5 with traffic potential but no clear roadmap to page 1
- Marketing teams that need senior SEO direction without hiring a full-time head of SEO
- Healthcare and B2B companies requiring compliance-aware SEO (HIPAA-safe tracking, consent management)
- Companies post-migration or redesign that lost rankings and need a recovery plan
- Founders evaluating agencies who want to see the process before signing a 12-month retainer
We work with clients across the United States—from local service businesses to multi-location healthcare providers like ABA therapy centers and enterprise SaaS companies.
Month 1: Discovery, Audit, and Strategy Foundation
Month 1 is diagnostic. We do not change a single title tag until we understand your business, your competitors, and your current technical health. Here is the week-by-week breakdown:
Week 1: Business and Competitive Discovery
- Kickoff call (90 minutes): Business model, revenue goals, target customer profiles, geographic focus, sales cycle length
- Stakeholder interviews: Sales team input on which keywords actually convert; product team input on positioning
- Competitive landscape mapping: Identify 5–10 competitors ranking for your target terms; analyze their content depth, backlink profiles, and technical foundations
- Deliverable: Discovery summary document with business goals mapped to SEO KPIs (traffic, rankings, conversions—not vanity metrics)
Week 2: Technical SEO Audit
- Crawl analysis: Screaming Frog + server log review for crawl budget waste, orphan pages, redirect chains
- Core Web Vitals assessment: LCP, INP, CLS scores on top 20 landing pages
- Indexation review: Pages indexed vs. submitted; canonical tag conflicts; noindex errors on revenue pages
- Schema markup audit: Existing structured data validation; FAQ, LocalBusiness, and Article schema opportunities
- Deliverable: Prioritized technical issue list (Critical / High / Medium / Low) with developer-ready fix instructions
Our on-page SEO audit guide covers the same framework we apply during Week 2.
Week 3: Keyword Research and Content Gap Analysis
- Keyword universe build: 200–500 terms mapped to intent (informational, commercial, transactional, local)
- Current ranking baseline: Positions, impressions, CTR from Google Search Console for every target term
- Content gap analysis: Topics competitors rank for that you do not; featured snippet and AI Overview opportunities
- Keyword clustering: Group terms into topic clusters with a recommended pillar page and supporting articles for each
- Deliverable: Keyword strategy spreadsheet with priority scores (volume × intent × winnability ÷ effort)
Week 4: Strategy Presentation and 90-Day Roadmap
- Strategy presentation call: Walk through findings, recommended priorities, and expected timeline to results
- 90-day roadmap: Month-by-month plan covering technical fixes, content production, and link building
- Quick wins identified: 5–10 changes implementable in Week 5 that should show measurable impact within 30 days
- Resource requirements: What your team handles vs. what TWO44 executes
- Deliverable: SEO Strategy Document (typically 25–40 pages) plus 90-day execution roadmap
Month 2: Implementation and Content Foundation
Month 2 shifts from planning to execution. We fix the highest-impact technical issues and publish the first wave of content targeting your priority clusters.
Week 5–6: Technical Fixes and On-Page Optimization
- Implement Critical and High priority technical fixes (or provide developer tickets for your team)
- Optimize title tags, meta descriptions, and H1 structure on top 20 revenue pages
- Fix internal linking gaps between pillar pages and supporting content
- Deploy schema markup (FAQ, Article, LocalBusiness as applicable)
- Configure Google Analytics 4 and Search Console tracking for conversion events
- Deliverable: On-page optimization report with before/after for every modified page
Week 7–8: Content Production (Wave 1)
- Publish 2–4 content pieces targeting highest-priority keyword clusters from Month 1 research
- Content types based on SERP analysis: feature guides, comparison pages, listicles, or local landing pages
- Each piece includes FAQ schema, internal links to conversion pages, and optimized metadata
- Content briefs for your internal team if you prefer in-house writing with TWO44 SEO oversight
- Deliverable: Published content with performance tracking setup; content brief templates for ongoing production
Month 3: Authority Building and Measurement
Month 3 focuses on earning authority through link building and measuring the impact of Months 1–2 work.
Week 9–10: Link Building Campaign Launch
- Backlink profile analysis: toxic link identification, competitor link gap analysis
- Outreach campaign targeting 20–30 relevant publications, directories, and partner sites
- Digital PR angles based on Month 2 content and client data/research assets
- Internal link building audit to maximize authority flow to priority pages
- Deliverable: Link building report with acquired links, outreach pipeline, and disavow recommendations if needed
See our advanced link building strategies guide for the tactics we deploy.
Week 11–12: Performance Review and Next-Quarter Plan
- Ranking movement report: positions gained/lost for all target keywords
- Traffic analysis: organic sessions, landing page performance, conversion rate changes
- Technical health re-check: confirm Month 2 fixes are holding; identify new issues
- Quarter 2 roadmap: content Wave 2, expanded link building, local SEO or international expansion if applicable
- Deliverable: 90-day performance report + Quarter 2 strategy recommendation
What You Receive: Engagement Artifacts
Every TWO44 SEO consulting client keeps these deliverables regardless of engagement length:
- Complete technical SEO audit with prioritized fix list
- Keyword strategy spreadsheet with cluster mapping
- 90-day (and ongoing quarterly) execution roadmaps
- Content briefs and published SEO content
- Monthly performance reports with ranking, traffic, and conversion data
- Direct access to your SEO strategist (not account manager telephone game)
Client Results: What This Process Produces
TWO44's consulting process has driven measurable results across healthcare, SaaS, and local service verticals:
- Autizum (ABA therapy software): HIPAA-compliant SEO strategy targeting healthcare technology keywords; content cluster approach for ABA EHR and compliance terms
- NeuroKids: Local and national SEO for pediatric healthcare services with structured data and content depth improvements
- Kennesaw PCP: Local SEO for primary care practice including Google Business Profile optimization and healthcare directory citations
- Enterprise SaaS clients: Technical SEO recovery post-migration with 40%+ organic traffic restoration within 6 months
How TWO44 Consulting Differs from Generic Agencies
| Typical Agency | TWO44 Consulting |
|---|---|
| Monthly PDF with ranking screenshots | Week-by-week deliverables with developer-ready technical tickets |
| "Trust the process" for 6+ months | Quick wins in Week 5; measurable movement expected by Month 3 |
| Junior analyst managed by account coordinator | Senior SEO strategist on every call and audit |
| Generic content from offshore writers | SERP-analyzed content briefs targeting specific intent and schema opportunities |
| Link building via PBNs or paid placements | White-hat outreach, digital PR, and resource link building only |
| No documentation when you leave | Full strategy docs, keyword maps, and roadmaps you keep permanently |
Engagement Options
TWO44 offers flexible consulting formats:
- 90-day strategy sprint: Full Month 1–3 process above; ideal for businesses needing a roadmap before committing to ongoing execution
- Ongoing consulting retainer: Continued execution of the roadmap with monthly reporting and quarterly strategy updates
- Audit-only engagement: Month 1 deliverables (technical audit + keyword strategy + roadmap) for teams with in-house execution capacity
Pricing depends on site size, competitive landscape, and scope. Book a free consultation and we will recommend the right format after a 30-minute discovery call.
Related Resources
- On-Page SEO Audit: The Complete 2026 Guide
- Advanced Link Building Strategies That Still Work in 2026
- SEO for Healthcare Providers: HIPAA-Safe Digital Growth
- Enterprise SEO Services
Start With Transparency
You should know exactly what you are buying before you sign. Book a free SEO consulting call with TWO44—we will walk through your current rankings, identify the top 3 opportunities, and show you what Month 1 would look like for your site specifically.
